Why Apple’s iMessage Is Successful: Teenagers Dread the Inexperienced Textual content Bubble – The Wall Road Journal

Quickly after 19-year-old Adele Lowitz gave up her Apple iPhone 11 for an experimental go together with an Android smartphone, a pal in her long-running texting group chimed in: “Who’s inexperienced?”
The reference to the colour of group textual content messages—Android customers flip Apple Inc.’s iMessage into inexperienced bubbles as a substitute of blue—highlighted one of many challenges of her experiment. Not did her group chats work seamlessly with different friends, virtually all of whom used iPhones. FaceTime calls grew to become extra difficult and the College of Michigan sophomore’s cellphone didn’t present up in an app she used to search out pals.
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