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100 Tips to Market Your Music – Part 2

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Even if an artist has an outstanding talent, record deals do not fall out of the sky and land in your lap without music marketing. In this Internet age, A&R at most record labels is not what it once was, so those reps are looking for artists that already have CD sales, a great fan base, and already have the look and feel of being made even more marketable.

We started a list of marketing tips in 100 Tips To Market Your Music and continue more great ideas here, so tweak any of them as you will!

Promo Tip #55 Tag your MP3s with your name or band name, not just the song name. They need to know WHO did this material when they happen across it months later.

Promo Tip #56 Know who you are! Get into an appropriate category so that you can be found. People have to be able to identify your sound into a category that they can identify with. You may want to portray a new edgy sound, which is fine, but there are still general categories that people search on in record stores or online and you have to be found in one of them.

Promo Tip #57 Throw a listen-in. Contact record stores, coffee shops, book stores, malls, recreational areas, galleries, cool clothing stores or nightclubs that are willing to support local music. The free listen-in could have talk session and discounted CDs with coupons.

Promo Tip #58 Keep it simple silly, web sites that take a long time to load, are not easy to navigate, and are not interesting will not keep the viewer’s attention long enough for them to get to know you. So don’t make your personal website or any site that can be customized, so frilly that it turns a potential opportunity away.

Promo Tip #59 Join local communities and organizations and go to meetings periodically and pay attention. Listen for opportunities in what they are saying and perhaps volunteer. Help them and they will help you. Nonprofit organizations are likely to have access to media outlets that may give your some exposure.

Promo Tip #60 Check your public and local radio stations that play your type of music and try to get some air time.

Promo Tip #61 You will hear a lot of no’s and negativity. That is to be expected as everyone’s taste is different. Hopefully someone will give you some constructive criticism. Learn from it what you can but keep moving forward.

Promo Tip #62 Develop yourself as a complete package. Record labels do not spend the money on A&R as in the day. Educate yourself as a well-rounded music artist and present yourself as such.

Promo Tip #63 Elevator Pitch – If you only have one shot to make an impression in 30 seconds or less, can you do it? You will need to, so practice it!

Promo Tip #64 Post your gigs on your website(s), class ads, Craigslist, Backpage and other sites for your location.

Promo Tip #65 Submit your music to songwriting competitions, musician competitions, singing contests – try out for American Idol, for gosh sakes!

Promo Tip #66 Do a free conference call to chat with fans using your website. Record the call and follow up by posting the MP3 on your site. Promote it for all its worth.

Promo Tip #67 Never release an inferior product, send out professional, and only your very best demos and new releases.

Promo Tip #68 Get testimonials and reviews from people that matter and start locally if you have to. Add them to your press kit.

Promo Tip #69 Make sure you make it easy for potentials sales to happen whether on your site or at a show. Make the payment process, safe, secure and EASY.

Promo Tip #70 Have a house concert. Invite the neighborhood to your backyard.

Promo Tip #71 Give your fans insider, behind the scenes, back stage with the band info and videos. This is great info to include in newsletters – people that signed up to learn more about you on purpose.

Promo Tip #72 Take the good with the bad, and take it all graciously. You must keep your image clean or at least maintain the aforementioned image.

Promo Tip #73 Don’t waste time, prioritize and go with the best bets. Put your energy into the correct market for YOUR music.

Promo Tip #74 If you can write well about a music subject, write and distribute articles. Always source the article back to your website. Let it be redistributed with the bottom author source info to spread your message and link.

Promo Tip #75 Gig swap with other bands from another area to widen your fan base.

Promo Tip #76 A music profile or bio, press kit and press releases should all be well written, free of misspellings, kept current, and to the point. Schedule updates of your various online activities.

Promo Tip #77 Find a business in your area that you can partner with for mutual benefit. If something about a song, style, or image would boost a local business, develop a cross promotional relationship.

Promo Tip #78 Respond to all your correspondence in a timely, businesslike, and correct manner – appropriate to the sender. Be considerate of your audience.

Promo Tip #79 Give people what they want. It’s all about the fans. If they come to your website, give them information that makes THEM feel good. If they come to your show, entertain them, thank them and thank the venue for the experience.

Promo Tip #80 Don’t disappear. Once you have started building your momentum, it is a continuous onslaught.

Promo Tip #81 Attend music conferences, indie showcases, music festivals. Gain exposure and network.

Promo Tip #82 Be easy to work with and be flexible. A good reputation carries a lot of weight. Flexibility can also mean possibly adjusting areas of your work or image so as to get your foot in the door if need be.

Promo Tip #83 Have a cause. Create an event to promote that cause. Team up with other like-minded bands and make a news worthy event out of that cause.

Promo Tip #84 Business Cards – When talking to anyone, hand one out. You must include the link to your website. Consider your link as your online business card.

Promo Tip #85 Rolodex your contact list (some sites have contact managers in their member consoles). Make a list and keep it current of all the places online and offline that you need to post to when you need to send out reoccurring press releases of news and events. Be aware that many sites have limits in number and/or time frames, be careful to not exceed them.

Promo Tip #86 Invoke your personality into your writings to make your invitations, announcements and introductions fun and effective.

Promo Tip #87 Clearly define what you are about – quickly, online or offline. People have short attention spans and are short on time – not just the music industry, but most people in general. This is very important! Don’t waste words. Make anything you have to say about yourself or band enough to give the important necessary information and cut out the nonsense.

Promo Tip #88 Create a band calendar with some humorous photos of the various band members at various events.

Promo Tip #89 You heard it through the grapevine. Share “some” inside knowledge with other bands and songwriters in your area. Start your own information highway.

Promo Tip #90 Create an automated template for emails. Take the time to add the person’s name with a personal tidbit, but save time with a ready made email guide. Respond to unsolicited emails with your own personalized marketing message and a link to your website.

Promo Tip #91 Play for free if you have to, any where, any time. Create an event, an event with a cause and donate the proceeds to a charity. This can open up some interesting contacts and opportunities. Sponsor an event.

Promo Tip #92 Reach out and touch your fans. Whether someone else is maintaining your online presence or not, occasionally touch base with fans personally.

Promo Tip #93 Include every ounce of contact info needed upon every available surface.

Promo Tip #94 Borrow an idea from other sources, even outside the music industry. If it works for that company, perhaps you can adapt the idea to market your music as well. Find a way to put a new twist or slant on a successful bands tactics.

Promo Tip #95 Send birthday cards to your fans…of course you need to get their birthday info when they sign up for mailing lists.

Promo Tip #96 Get involved in the music forums and message boards that target your music segment and ALWAYS include your signature URL (aka web link)!!

Promo Tip #97 Start a Music or Band Blog, well written and kept current. Submit it to music Blog directories.

Promo Tip #98 Create a novelty song that topics a holiday, a hot news item, your city or town, sports team, political event or other idea and gain exposure on promoting this song.

Promo Tip #99 Listen to your fans and learn what brought them to your show. This is very effective to giving you feedback on which promotional tool worked.

Promo Tip #100 Success does not happen to those that wait. A record label , music deal, stardom, just creating a website “and they will come” does not just land in your lap with you doing nothing. You have to make success come to you. Be persistent, be confident, roll up your sleeves, it is going to take some serious work.

But wait, there’s more! We could not stop at 100! Here are a few more great tips:

Promo Tip #101 Use the Internet to research and keep current on new ways and new sites to market your music.

Promo Tip #102 Strength in numbers. Build joint ventures, collaborations and/or online partners on a project and both of you market that project.

Promo Tip #103 Have a professional email address.

Promo Tip #104 Don’t burn your bridges. Even with the increasing number of music “want to-be’s” the music industry is a relatively small and close knit community. A wrong done to you by someone early in your career, may be that “someone” in a position of music power one day that you just might need to do business with.

Promo Tip #105 Join the party, even if not in the mood. Don’t respond to the inevitable “what do you do” question with your day job, but tell your potentially new fan you are a musician and hand them your business card.

Promo Tip #106 Keep a journal of your marketing efforts with what worked and what did not work. This can be used in many ways down the road besides tracking your efforts. A book or e-book maybe?

Promo Tip #107 If out partying, have a designated friend or band mate for image control. If you get into something that could potentially land you in trouble, that controller gets you out of the situation before it can hurt your image. Video can be on the Internet before you even get home, so protect your image at all costs if you happen to get out of control.

Promo Tip #108 Business is business. There is a time and place for slang/explicit language, behavior, and the like. Project yourself in a professional manner. Know when you are onstage and when you are not.

Promo Tip #109 Get your own competition going about your band or a new release. Give something away, have fans register at local record stores, find a way to get buzz going by asking a great question.

Promo Tip #110 Self promote everyday, in every way, one way or the other.

Some of these pointers may not be for you. That’s fine. Do what you need to do, just make sure we ALL hear about you. Very true that many artists do not have the funds to do some of these tips, well, with the Internet and some ingenuity it possible to get around this to an extent.

The difference between you and another band that made it may not be that their music was better. It might be that they found a way to get noticed better. The music industry needs music talent and is constantly on the look out for something that stands out. If you have the guts and perseverance, it can be you.



Source by Donna Liguria

Make Money Online Part 9

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For a fledgling, and by amateur I mean somebody who has recently begun to attempt to gain cash on the web, Google AdSense may well be the most effortless approach to adapt a site. You needn’t bother with an extravagant rundown, copy writing abilities or HTML coding capacity; actually you don’t require numerous specialized aptitudes by any stretch of the imagination.

Anyway, what is Google AdSense? It is an arrangement of content related promotion with a specific end goal to monetize by having the capacity to build websites, maintain and constantly upgrade them. However, they are not by any means the only way you’ll have to be fruitful.

Other requirements are:

• Being ready to compose convincing and valuable substance. Making slim, ineffectively composed locales simply with the end goal of profiting from AdSense isn’t sufficient to truly succeed. You must have an awesome website.

• Promoting your website. A website that no one visits will be futile at profiting. SEO is the most widely recognized type of website advancement for this.

• Responsibility to maintain the websites. You could say this with regard to anything I assume, yet it is particularly genuine that occasionally you may deplete the sensible measure of data you can distribute around a subject and need to stimulate and get-up-and-go to have the capacity to make more websites.

Numerous individuals ignore AdSense as the individual clicks aren’t essentially justified regardless of a considerable measure of cash. Furthermore, that is not in any case right. Contingent upon what the ad is offering you can get $2, $5 or considerably more every click. You can see that simply a couple of clicks can begin building up.

A few of the benefits of utilizing this arrangement are as follows…

• No offering. By putting the adverts on your site you’re only giving the reader extra parkways to take care of their issue. You won’t need to persuade them to click, truth be told doing as such is against the principles.

• Your reader doesn’t need to purchase anything so is more inclined to click than somebody who may need to pay.

• The certainty of working with Google, who practically own the web.

• Easy to implement, duplicate and paste a couple of lines of code into your site and blast! Instant content related publicizing.

• Regular payouts. As far as possible you’ll get paid month to month, and the threshold is modest, $100 in the US or £60 in the UK.

• Simple to track. Ongoing results available through the AdSense website.



Source by Latha G

Make Money Online Part 8

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As a demonstrated, time-tried Internet Business Model, there is no denying that for the vast majority, profiting with Google AdSense ranks among the main 10 Internet Businesses as most prominently utilized on the web.

Here are my own thoughts on profiting with Google AdSense.

WHAT IS IT UNDER ONE UMBRELLA?

Given by the all-powerful Google itself, you can place Google promotions on any of your website pages (the length of it is approved by Google). The registration is FREE, however you have to meet their standard requirements of having a meaningful content site before having your Google AdSense account approved.

Once endorsed, you can place Google promotions of standard size at certain places in your web pages. The Google advertisements will show promotions that are significant to your site subject. You get paid for each click your guests make on the Google advertisements.

Generally, you don’t earn much from a click so the idea is in having sites with large volumes of traffic, and having guests who are looking for such information.

WHY IT SHINES?

Earning from Google AdSense is periodic and is managed with automated pay. There is no client backing required at all and you don’t need to control the advertisements (depending on how you see it). The Google AdSense system makes a decent reward for including another pay stream, basically by adapting from each site page or blog entries you have on your sites.

WHY IT DOES NOT?

To put it gruffly, to rely on Google AdSense to bring home the bacon, all alone, is suicide. It requires some serious energy (and I don’t know to what extent it would take for you) to construct a significant pay and begin getting checks from Google consistently.

Numerous aggressive AdSense promoters I know incorporate sites with hundreds of them and numerous more depend on unethical methods – they’re blameless until noticed by Google and this can bring about permanent suspension of their Google AdSense accounts. An enormous cost to pay for tricking the Search Engine.

DO YOU THINK THIS IS FOR YOU?

You may not be expecting this conclusion. Despite the fact that profiting with Google AdSense is one of the main 10 Internet Businesses on the web, I won’t suggest doing it. Not all alone, without a doubt. You must be arranged to either construct various sites with considerable traffic and readership premium or utilize it to supplement your current substance rich sites.

However please note, don’t hesitate to attempt it out when you consider including another salary stream. Simply don’t do it because of money related anxiety!



Source by Latha G

Make Money Online Part 10

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What AdSense is about and how it functions is straightforward. Individuals pay Google, through their AdWords project to publicize on query items and substance through distributors like you. The promoters pay every click wanting to get guests to their locales to

• Purchase their item

• Sign up

• Opt into a mailing rundown for some or other motivating force (something which numerous web advertisers do to manufacture records for email showcasing)

You then apply to Google to turn into a distributor and they supply you with a code to place on your site which will show the promotions. You can change the way the advertisements look to a certain degree, for example, content shading, commercial size and so forth. For each click on your site you are paid a sum subject to how much the publicist has paid Google for the advertisement. Things like home loans and legal advisers pay higher than cuddly toys and puppy sustenance. Google takes 32% of the income for themselves for the arbitrage and you get the remaining 68%.

Straightforward isn’t?

So you may believe that it is not so difficult to profit. All things considered, getting a framework set up is quite a lot of work.

Above all else, Google won’t give AdSense account to simply anybody. You’ll need to demonstrate that you’ve got a site on which they are arranged to place their adverts.

Also, they are exceptionally, and reasonably, strict with their terms of administration. Individuals oftentimes report that they have their records banned for some infraction, or in vain by any means (which I don’t actually accept). For instance, clicking all alone promotions is an exercise in futility, as well as will result in Google to close your record. That, as well as it is an awful thing to do as you are costing those sponsors cash.

Thirdly, and this is one of the enormous things in web promoting, you require a lot of activity and from that traffic, clicks. Fruitful locales can report anything from 2% to 15% and higher as a CTR (click through rate) which is the rate of individuals going by a site who click on your promotions. You can see that having 15 individuals clicking is far desirable over 2 individuals for every 100 visitors. This figure depends upon a considerable measure on specialty, promotion arrangement, advertisement pertinence and numerous elements and will doubtlessly be one of the things that you take a shot at to create high AdSense profit.

Once you’ve got the idea of building websites that have a reason, incredible data and have been elevated all around OK to get heaps of traffic, you’ll have the capacity to gain an extraordinary arrangement on AdSense. Google themselves need you to be effective as it profits and oftentimes offer sites on their AdSense blog that make many dollars a day.

For not much effort needed to implement, profiting from AdSense truly is the simplest way I’ve observed that is manageable, steady and repeatable.

The optimal you know about how to construct a site, you’re good to go.



Source by Latha G

Make Money Online Part 7

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Google presented a system for the distributors far and wide a few years ago and since the starting, this project is considered as a standout among the most remunerating ideas for the website masters around the globe. There are numerous websites that drive millions of guests consistently and they can make a not too bad measure of cash simply showing up the logical ads. Google AdSense is a standout among the most capable logical publicizing stages with a huge number of financial specialists burning through millions consistently. Google the internet searcher titan profits from their publicizing stage and shares their benefit with the distributors around the globe. Google AdSense is still considered as a definitive easy revenue generator, here are the reasons why the website masters still love to profit utilizing the brilliant advertisement codes set in better places on their sites to make money online with Google!

Why Google AdSense is still considered as the most intense automated revenue generator?

None today can think about an existence without Google; regardless of what we are doing, we attempt to hunt it online and most clearly on Google before that. That is the reason Google has the greatest range towards the worldwide business. In the meantime, individuals who are running organizations are keen on contributing on Google because of their totally splendid worldwide scope! You can consider utilizing these actualities and begin profiting from Google AdSense whenever you need. How about we investigate why it is ideal to pick Google AdSense as your easy revenue worker over whatever else:

1) Adaptability and interface

The best thing about Google AdSense is the adaptability of the stage. As a distributor, you have a few alternatives to browse, the interface has the best suggestive approach to help you find the choices and utilize the best one for yourself. Indeed, an individual with no information about the stage can begin working with it and be a master in a couple of hours. The interface is intelligent and it will help you discover everything under the same hood. The adaptability and a stunning client interface is a real motivation behind why individuals adoration Google AdSense.

2) Worldwide spread and astonishing ROI

No one can thrash Google’s publicizing stage regarding Global span. Unmistakably, Google is way more renowned than whatever other stage and individuals additionally believe that this stage offers a power and dependability. Just about 70 percent individuals around the globe would run with the top web crawler results while scanning for something on the web. In the event that you need to get more worldwide customers, you have to utilize Google’s publicizing stage and the distributors adore this astounding reaction from the publicists.

3) Best backing on earth and persistent learning

Google AdSense is an astounding stage for the new website masters. You will have the capacity to take in everything without any preparation all through the project. The project offers one of the best bolster activities on earth and the constant learning procedure will doubtlessly get you to the highest point of the rankings in a brief time. The extent of learning and the methodology towards helping the accomplices makes Google AdSense unmistakably profit-making platform ever!



Source by Latha G